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“At 23:56 on 23rd October 1963, Zambians rose in reverence of the Union Jack, the de facto national flag of the United Kingdom, for the last time as it lowered, signifying the end of British rule in Zambia.”

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ISSUE 65 | SEPTEMBER / OCTOBER 2023

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Dialogue Key to Tourism Sector Development – Tourism Minister

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Lusaka, Zambia – Minister of Tourism Honourable Rodney Sikumba has emphasised the need for dia- logue among key players in Zambia’s tourism sector in order to resolve ongoing challenges the industry is facing.

Speaking during a networking event hosted by the Eco Tour- ism Association of Zambia (ETAZ), Hon Sikumba said tourism in the country could only see a positive turnaround if parties involved were given an opportunity to make recommenda- tions on the best practices the sector could adopt.

“Together we can resolve challenges around conservation and management of Zambia’s tourism resources. Posterity will judge us harshly if we fail to conserve the very resource that sustains Zambia’s tourism,” he added.

The minister expressed confidence that the recently ended African Union mid-year summit presented a chance for the country to showcase its unique capabilities and said that government was keen to enter partnerships with the private sector and local communities in its quest to embrace all play- ers along the value chain.

“Communities who are custodians of these resources are key to these partnerships and the agenda on conservation. They need to be integrated into the tourism value chains for them

to appreciate the benefit of conserving and protecting these resources,” Hon Sikumba said.

Meanwhile, ETAZ Chairperson Grant Cumings said “Zambia has a lot to offer… and we as the ETAZ executive committee have tried to identify a couple of key areas we could work together on to develop tourism,” Mr Cumings said.

“The primary reason for this function is to promote, in this new dawn, an era of improved dialogue and interaction between government and the private sector, with meaningful outcomes that should include an improved tourism landscape, better protected and sustained wildlife and wild places, and therefore, a better Zambia,” he explained.

“We are convinced that Zambia’s wildlife and wild places are in safer hands now than the have been for a very long time.”

Mr Cumings called for positive actions which would benefit the sector to accompany the discussions that were made during the networking event.

“Zambia has the talent, the natural resources, and the ambi- tion. The way forward is clear and the private sector is here to work with government to make a stronger photographic tourism sector,” he concluded.

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